Saturday, 10 December 2016

Long Code Sms International Marketing Tool at Your Fingertips

https://www.smsgatewayhub.com/long-code
Long code also known as virtual mobile number, is a reception mechanism used by businesses to receive SMS messages and voice calls. As well as being internationally available, long numbers enable businesses to have their own number, rather than short codes which are generally shared across a lot of brands.

The term online message to mobile typically refers to a process of sending a single, group or bulk SMS without the use of native handset. It is a way of sending a message using online method, also called web based SMS. This platform is generally used for establishing business and brand. It is cheap, reliable and quick way of marketing and communicating.

No wonder then many businesses use Online SMS to Mobile technology to keep in touch with their clients, customers, suppliers and workers. As mentioned above it is the cheapest and the quickest way of communicating with mobile audience.

From the marketing point of view, it is one of the most innovative and trendy forms allowing marketers to tap thousands of potential customers which just a click of mouse button. Sending bulk messages is a powerful, direct marketing tool which uses SMS gateway protocols to despatch messages. You just need an internet connection, a web interface and SMS credits. No need for a native device such as mobile phone and handheld device. Simply go online and send your SMS to any mobile device.

Some of the bulk SMS providers offer free SMS service, of course with a cap on the number of messages which can be sent. If you are planning to send out large number of messages then opt for one of their commercial plans and start marketing your products and services. Don't forget, you can also use it as a reliable and efficient communication tool.

Short Code SMS is one of the SMS solutions. It is a subset of bulk SMS. So what is the difference between bulk SMS and short code SMS? Well, to begin with, short codes typically allow the recipients to interact with the sender. These are short numbers which are easy to remember. Short codes are further categorized as dialling and messaging types.

Short codes are unique to every operator. These numbers provides intuitive features of varying levels depending on the technological infrastructure of the network operator. Of course there is a central body which regulates these special numbers to prevent duplication or overlapping.

Short codes provide marketers with several value added features which allows them a greater control over their marketing tasks. It also provides many benefits which are absent in normal bulk SMS. Some of those advantages are mentioned below.

1. Television program voting and competition.

2. Ordering ringtones, wallpapers and mobile utility applications.

3. On-demand services such as weather report, flight information, stock quotes etc.

Messages sent via short codes are typically billed at premium rates. This is done to recover the cost of the service provided to the end user. If you wish to unsubscribe to the service simply send a message which would be something like "STOP" to 767676.

Short codes can be dedicated or shared.

Long Code SMS is yet another way to interact with your mobile customers. Following are some of the advantages of long codes.

1. It allows you to send SMS and receive voice calls.

2. SMS's can be targeted at international customers.

3. These are virtual phones or dedicated numbers which provide a discreet way to communicate. The routing typically hides your identity from customers, suppliers and people with whom you are interacting.

4. It can be used for product feedbacks, campaigns and promotions.

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